HELLO.  Welcome to This is Lullaby.

I’m Vicky Brown, and I run this clothing line as a one woman band… I love it!

This is Lullaby creates handmade baby clothing that celebrates the beauty of vintage and upcycled fabrics.  Retro styling, but with a practical and modern slant.  I like to choose gorgeous and original vintage fabrics, or new materials that have been inspired as such.

I am passionate about providing a high quality and individual product for your baby to be cherished, one that is full of charm and a sense of history, whilst valuing thriftiness and sustainability.


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Online stockists:



High Street stockists:

OMNIS, 431 Coldharbour Lane, Brixton, London